Video has become pretty hot these days on the Web. There are many good viral video ads out there but only occasionally one really catches my full attention and simply blows me away.

OLYMPUS PEN Story, a commercial for a digital camera, is one such piece of art. I love it! I adore people who put so much effort (yeah, and budget) into digital wonders like the one below.

While the embedded video is the same as on their microsite, I encourage you to also visit their source, as it adds an extra bit of atmosphere.

The featured song by Johannes Stankowski, is even available as a free download.

This definitely is viral marketing done right. Cheers to OLYMPUS for bringing us The PEN Story.

(Thanks to fellow Mike Bracco for pointing me to it initially.)